Sunday, May 24, 2020

Coca Cola Company Struggles With Ethical Issues Essay

The coca-cola company struggles with ethical issues Name Institution Coca-cola boasts of being the world’s largest beverage company serving approximately one billion customers daily. The most dominant products distributed by Coca-cola are Coke, Fanta, Sprite and Diet Coke. This strategy is aimed at ensuring that every customer gets satisfied whenever they use a Coca-cola brand. Coca-cola has large distributions across the globe making it the largest distributor in the world. The late Roberto Goizueta termed Coca-cola to be an American company with large international business and a sizeable American business (Ferrell, 2008). This has helped a lot with brand selling as it is the most recognized brand in the whole world. â€Å"Coca-Cola has the most valuable brand name in the world and, as one of the most visible companies worldwide, has a tremendous opportunity to excel in all dimensions of business performance† (Ferrell, Fraedrich, Ferrell, 2008). Coca-cola, however, has not been smoothly running over the decades in operatio n. It has on numerous occasions been criticized for overlooking some ethical standards that it should have rather upheld. This essay aims at looking into some of the issues facing Coca-cola, the most significant of them, how they were resolved and how Coca-cola should have solved them. 1. Delineate the ethical issues and dilemmas the company faced. Crisis situations In 1999 few children fell sick in Belgium after consuming a Coca-cola brand. This resultedShow MoreRelatedThe Coca-Coca Company Struggles with Ethical Crises Essay1335 Words   |  6 Pages: â€Å"The Coca-Coca Company Struggles with Ethical Crises† HRM 522-Ethics and Advocacy for HR Professionals Abstract Since the late nineteenth century Coca-Cola has been a successful company. Coco-Cola went to war with its competitor PepsiCo throughout the 1990s as Coca-Cola expanded its market overseas. Its overseas sales increased to the point where over 85 percent of its sales came from outside of the United States (Ferrell, Fraedrich and Ferrell, 2011). As a consequence, the Coca-Cola brand andRead MoreCoca Col The World s Largest And Most Successful Beverage Company Essay1596 Words   |  7 PagesCoca-Cola Company Coca-Cola started its business in 1886 bringing, in the concept of carbonated soft drinks. Coca-Cola Company’s primary business consists of manufacturing and selling beverage concentrates and syrups, as well as some finished beverages, to bottling and canning operations and other distributors. (â€Å"Structure and culture - creating an effective organizational structure - Coca-Cola great Britain,† 1995). Coca-Cola was first to move into the marketplace and by being first to move intoRead MoreCoca Col The World s Largest And Most Successful Beverage Company Essay1595 Words   |  7 PagesCoca-Cola started its business in 1886 bringing, in the concept of carbonated soft drinks. Coca-Cola Company’s primary business consists of manufacturing and selling beverage concentrates and syrups, as well as some finished beverages, to bottling and canning operations and other distributors. (â€Å"Structure and culture - creating an effective organizational structure - Coca -Cola great Britain,† 1995). Coca-Cola was first to move into the marketplace and by being first to move into this marketplaceRead MoreThe Coca Cola Company Struggles With Ethical Crisis1174 Words   |  5 PagesThe Coca-Cola Company Struggles with Ethical Crisis The Coca-Cola Company has struggled with ethical problems since the beginning of the 1990’s. The company has been accused of discrimination, interest of conflicts, and channel stuffing. (O.C Ferrell, John Fraedrich, Linda Ferrell, 2011) The Coca-Cola Company is known as the world’s largest beverage company. The last ten years has been exceptional until the company struggled to meet its financial objectives and encountered a number of ethical crisesRead MoreThe Ethical Issues That Coca Cola Inc.1273 Words   |  6 PagesAbstract In this Project Management essay, I am going to be talking about the ethical issues that Coca-Cola Inc. faced in the past several years. How the biggest world wide soft drink company faced Racial discrimination allegations, inflated earnings related to channel stuffing, and trouble with the distributors. I’ll be reviewing the consequences of all these actions, and how they recovered. Analysis Coca-Cola is a world wide know soft drink beverage organization. Started by a pharmacistRead MoreCoca Col The World s Largest Beverage Company884 Words   |  4 Pageskey facts are that â€Å"Coca-Cola Company is the world’s largest beverage company and markets four of the world’s top five soft drinks brands namely Coke, Diet Coke, Fanta, and Sprite† (Ferrell, et al, 2013, p. 309). Over the years Coca-Cola has remained ahead of Pepsi, its main competitor. In 2006 however, Pepsi moved ahead of Coca-Cola by focusing on snack food and innovative strategies in the non-cola beverage market (Ferrell, et al, 2013, p. 309). The reputation of Coca-Cola has not only been amongRead MoreCoca Cola And Its Social Responsibility1093 Words   |  5 PagesFrom the late 1800s until today, the Coca-Cola’s brand has evolved into a top contender in the beverage industry, which ignited the â€Å"cola wars† with the company’s top competition PepsiCo. with Coca-Co la controlling 45 percent of the global soft drink market; Coca-Cola’s most famous brands include: Coke, Diet Coke, Sprite, Powerade, Dasani water and Fanta with Coke, Diet Coke, Sprite and Fanta being four of the top five leading soft drinks. At the peak of Coca-Cola’s reign, an estimated $1 billionRead MoreEthical Issues and Dilemmas Faced by Coca-Cola1461 Words   |  6 PagesThe Coca-Cola Company struggles with ethical crises Delineate the ethical issues and dilemmas the company faced The Coca-Cola Company has faced many ethical issues in the past. In the year 1999 in the month of June, about 30 children in Belgium became ill following the consumption of the companys products. The company recalled the product, however, the problem continued to escalate. All Coca-Cola products were recalled by the Belgian government and this was soon followed by the officials inRead MoreCoca Cola And The World Fight Against Hiv / Aids1416 Words   |  6 Pagesvalue of $25 billion, the Coca-Cola brand is globally synonymous with soft drink beverages, and holds the title of the world s largest beverage company. So large in fact, that they have maintained as much as 50% of the world s market, they operate in excess of 200 countries across the globe, 85% of their revenue stems in the international market, they facilitate the world s largest distribution system, and produce four of the top five soft drinks in the world. Coca-Cola is a large supporter of philanthropicRead MoreCoca Cola Struggles with Ethics1207 Words   |  5 Pages Case Study 4 - The Coca-Cola Company Struggles with Ethical Crises Case #11 January 5, 2014 1) The corporate role in any company builds the foundation of how a company succeeds and, also, how the public views them. Their organizational performance is based on how the company is run and what ethical structure they have in place. Their social responsibility runs parallel with their organizational performance. If a company is not successful within themselves they cannot be successful within

Sunday, May 17, 2020

The Effects Of Bullying On The Media - 1443 Words

Bullying, specifically teen bullying, has become a worldwide predicament. Nearly â€Å"30 percent of teenagers in the U.S. have been involved in bullying, either as a bully or as a victim of teenage bullying† (Bullying Statistics, 2015). Bullying makes individuals fearful and feel unsafe in their own environment. Often times, the media discusses bullying frequently. It has become a topic that has influenced the public perception. Bullying in the media has had some negative and positive effects. It has positively shown people that bullying is not inevitable nor unstoppable. The media also shows that it is not going unnoticed in society. The negative aspects tend to stereotype individuals who are bullied have a weakness predisposing that individual to bullying because they are flawed. Furthermore, the media and literature portray bullying in movies and books to let others feel as if they are not alone in this bullying epidemic, which pushes them further into isolation. I persona lly find myself believing that the exposure to bullying in the media gives society a chance to understand the harmful effects it can have on individuals. Furthermore, the media gives society a chance to understand how to prevent it and provide a safe environment for those exposed to bullying. This targets audiences of all ages because all play an integral part in halting bullying. What is bullying? As stated by the American Psychological Association (2015), â€Å"bullying is a form of aggressive behavior inShow MoreRelatedHow Social Media Improved Communication? Essay876 Words   |  4 PagesThe social media is one of the most common ways of communication and pretty much of knowing anything and everything around the world these days, and it is growing very rapidly. It changes and affects each person in a different way, or ways. Some may argue that social media has a bad influence on children and young adults, and that it negatively effects their brains, character, or personalities, while most people see that the social media has a more positive effect on them than a negative one. MoreoverRead MoreThe Effects Of Social Media On Teenagers Essay1259 Words   |  6 PagesAlexsandra Rodriguez Professor Alexandra Dragin Rhetoric 102 November 15, 2016 Prompt #1 The Negative Effects Social Media has on Teenagers Social media is defined as â€Å"forms of electronic communication (as Web sites for social networking and micro blogging) through which users create online communities to share information, ideas, personal messages, and other content.† (Merriam-Webster, 2004). Social media sites such as Facebook, Twitter, Instagram, and YouTube have the attention of millions of usersRead MoreThe Good, The Bad, And The Ugly : Sides Of Social Media Essay1264 Words   |  6 Pagessocial media Selfies, Likes, tweets, and posts galore. Most anywhere you go nowadays there is WiFi and access to internet. The advances of technology is helping research and making amazing medical achievements. On the entertainment side you are also always knowing what’s going on in the world and everything celebrities are doing from social media and their perfect snap chat stories. Along with every good thing in the world, technology has it’s downsides. One downside is the negative effects socialRead MoreCyber Bullying And Social Media1110 Words   |  5 Pagestoday s world Social Media is playing a key role on how youth interact and mature. Just a generation ago, the average person didn’t have internet and computers were not common (Social Media Bullying, 2014). Fast forward to the present day and it has become less common for a person to not have a computerised device in their palm or pocket. With the ease of access to a social world comes upsides and downsides to the way our society has shifted and evolved. The mass use of media allows individuals toRead MoreEssay on Social Networking Causes Cyberbullying and Suicide506 Words   |  3 Pages Social media sites such as Facebook, Twitter, Linked In, and Myspace have gained a widespread audience across the world. Although the original intentions of these social sites were positive, these mediums of social interaction now have negative effects. Young adults aged 14 – 26 are the demographic which make up the vast majority of social media users and thus are the most effected by social media. Social media has negative effects on young adults. The use of social media by young adultsRead MoreCyber Bullying Is An Action Of Harassing Or Harming People Using Technology945 Words   |  4 PagesCyber bullying is an action of harassing or harming people using technology. It is increasing with the increasing technology. People of all ages are victims for this where majority of them are teenagers. It includes posting rumors or gossip about a person and insulting them or sometimes it may include morphing of their photos and posting them in social media networks to embarrass them. A victim can t cyber predict the cyber bully and is difficult to know that person. A cyber bully can be any unknownRead MoreSocial Media And Its Effects On Society1564 Words   |  7 PagesWithin recent years the Internet and computer technology have ma de great advancements, allowing for the age of social media to be born and subsequently shaped into what it is today. Social media has become so largely desirable to modern day society due to its large and easy accessibility amongst citizens. However, social networking sites such as Facebook have been found to have negative impacts on individual’s social and psychological well being including things such as basic empathetic social skills1Read MoreBullying Is A Growing Problem1000 Words   |  4 PagesBullying in schools has become an increasing problem in American society. Bullying is the repetitive, aggressive behavior from one person to another. This can include leaving someone out intentionally, spreading rumors, assaulting a person physically and verbally, and threatening someone. Bullying can be executed in many different ways: online, physically, and verbally. The article, â€Å"Bullying in Schools: An Overview†, states, â€Å"According to John A. Calhoun, pres ident and CEO of the National CrimeRead MoreSocial Media And Its Effects On Society Essay1396 Words   |  6 PagesIn our modern world, the use of social media is overwhelming and second nature due to the availability. Several people all around the world possess some form of an electronic device that is capable of accessing social media, rather it be Facebook, Twitter, Snapchat, Instagram, and many more. â€Å"Technology’s rampant popularization over the past decade in terms of social media has meant that texting, Facebook, and Twitter have inevitable taken over as the most efficient ways of communicating with eachRead MoreCyber Bullying : The Third Leading Cause Death For American Youths901 Words   |  4 Pagesages of 10-24. Research has identified that bullying is an environmental stress that increases the risk of adolescent suicide substantially. Approximately 20-35% of adolescents report being involved in bullying as a bully, victim or both (Litwiller Brausch, 2013). Traditional forms of bullying include; physical bullying which involves the infliction of physical harm, emotional bullying which includes verbal harassment or teasing and social bullying when someone is purposefully excluded (Novick

Wednesday, May 13, 2020

A Brief Timeline of Events in America from 1601-1625

The first quarter of the 17th century was a turbulent period for the English colonies in North America. In England, Queen Elizabeth I died, and James I succeeded her, with a much more aggressive expansionist policy a far more controlling hand over the new colonies; and competition from the French and Dutch kept things interesting. 1601–1605 1601: British adventurer and navigator Sir Walter Raleigh (1552–1618) a favorite of Queen Elizabeth I, who had spear-headed the futile search for El Dorado (1595), and established the failed English colony on Roanoke Island in the Americas (1585), is imprisoned in the Tower of London for a plot against King James I (ruled 1603–1667). 1602: Captain Bartholomew Gosnold (1571–1607) is the first Englishman to land on the New England coast, exploring and naming Cape Cod and Marthas Vineyard. 1605: Port-Royal, Nova Scotia established by French explorers Pierre Dugua de Monts (1558–1628) and Samuel de Champlain (1567–1635), and is abandoned in 1607. 1606 June: The joint-stock company Virginia Company of London is founded and granted a Royal Charter by James I to settle in the New World. December: A group of 105 settlers from the Virginia Company sets sail for the Americas on three ships (the Susan Constant, the Godspeed, and the Discovery). 1607 May 14: The settlers land and found the colony of Jamestown, under the patent of the London Company. Captain John Smith (1580–1631) meets the 13-year-old Powhatan princess named Pocahontas (ca. 1594–1617). 1608 Captain John Smiths memoir of Jamestown colony, A True Relation of Such Occurrences and Accidents of Note as Hath Hapned in Virginia Since the First Planting of That Collony, is published in London. 1609 April 6: English explorer Henry Hudson (1565–1611), commissioned by the Dutch East India Company, leaves London for his first successful voyage to the Americas, where he will explore the Delaware Bay and Hudson River. 1610 February 28: Thomas West, 12th Baron De la Warr (1576–1618), is made Governor of Virginia by the Virginia Company, and arrives for a brief stay in June. April 17: Henry Hudson sets sail for America again and discovers Hudson Bay in northern Canada, but find themselves iced in over the winter. Port-Royal re-established by Jean de Biencourt de Poutrincourt (1557–1615) 1611 June: After a harsh winter spent iced in to James Bay and a mutiny aboard ship, explorer Henry Hudson, his son, and several sick crew members are put off his ship and never heard of again. 1612 Captain John Smith publishes the first detailed map of the Chesapeake Bay region including what is today Virginia, Maryland, Delaware, Pennsylvania, and Washington DC called A Map of Virginia. It will remain in active use for the next seven decades. The Dutch establish a fur trading center with the Native Americans on Manhattan Island, part of explorations led by Adriaen Block (1567–1627) and Henrik Christiansen (d. 1619). Native American domestic crop tobacco first cultivated by English colonists in Virginia. 1613 English colonists led by captain and adventurer Samuel Argall (1572–1626) in Virginia destroy the French settlements at Port Royal, Nova Scotia. Adriaen Blocks ship catches fire and is destroyed at the mouth of the Hudson River, and the first ship on the Americas is built to replace it. 1614 While imprisoned in the Tower of London (1603–1616), Sir Walter Raleigh writes and publishes The History of the World. April 5: Pocahontas marries Jamestown colonist John Rolfe (1585–1622). 1616 Sir Walter Raleigh is released from the Tower of London, but not pardoned by James I, who ordered him to return to the Americas in exchange for his freedom. April 21: John Rolfe, Pocahontas and their young son travel to England. Pocahontas is given the title Lady Rebecca. English navigator and explorer William Baffin (1584–1622) discovers Baffin Bay while searching for the hypothetical water route to Asia known as the Northwest passage. Captain John Smith publishes A Description of New England, including commentaries from Nova Scotia to the Caribbean. A smallpox epidemic decimates the New England Native American population, the first known outbreak of the Great Dying. 1617 March: Pocahontas dies in Gravesend, United Kingdom, falling ill after starting the trip home. Her death would end the uneasy truce between Jamestown and the Powhatans. 1618 January 2: Sir Walter Raleigh sets sail for Guyana promising to respect Spanish rights in the region. Contrary to orders, his men destroyed the Spanish village of San Tome de Guyana. October 29: Raleigh returns to England and is executed, for treasonous actions against King James I originally assigned to him in 1603. 1619 April: The first representative colonial assembly, the House of Burgesses, was formed in Virginia, the firs democratically elected legislative body in English North America. August: About 20 Africans arrive in Virginia on a Dutch man of war, captives taken off a Portuguese slaver. They are the first enslaved persons in English North America. 1620 November 11: The Mayflower Compact was signed, shortly after the ship arrived in Provincetown Harbor. Plymouth Colony is founded in what would be Massachusetts, by the Plymouth Company, a joint stock company founded by James I in 1606. John Carver (ca 1584–1621), one of the Mayflower pilgrims, is named the first governor of Plymouth Colony. 1621 Sir Francis Wyatt (1588–1644) becomes the new governor of Virginia and travels to Jamestown colony to serve. James I grants Scottish courtier William Alexander (1627–1760) a charter to set up a Scottish colony in Newfoundland and Nova Scotia. April: John Carver dies. June 3: The Dutch West Indies Company is chartered by the Netherlands government, a charter, intially intended to take Brazil from the Portuguese. 1622 William Bradford (1590–1657) succeeds Carver as the governor of Plymouth Colony, a role that he plays off and on for the remainder of his life. March 22: Jamestown is attacked by Powhatan relatives of Pocahontas. Some 350 settlers are killed and the colony is plunged into war for a decade. 1623 The Dutch Republics colony known as New Netherland is organized in the Hudson, Delaware and Connecticut river valleys from what is today New York state to Delaware. A second Scottish ship sent by William Alexander lands in Newfoundland, picks up the colonists, surveys the coast of Nova Scotia, and then gives up the whole idea and heads home. First English settlement in New Hampshire is founded by Scotsman David Thomson (1593–1628). 1624 James I revokes the Virginia Companys charter, making Virginia a Crown Colony; Sir Francis Wyatt remains Governor of Virginia. Captain John Smith publishes A General Historie(sic) of Virginia, the Summer Isles and New England. New Amsterdam is established by the Dutch West India Company; Peter Minuet will buy Manhattan Island from the local Manhattan tribe two years later. 1625 King James I dies and is succeeded by Charles I. Source Schlesinger, Jr., Arthur M., ed. The Almanac of American History. Barnes Nobles Books: Greenwich, CT, 1993.

Wednesday, May 6, 2020

Unit 1 Contribute to the Support of Child and Young Person...

Be able to contribute to assessments of the development needs of children and young people. 1.2 Identify different observation methods and know why they are used. Methods | Diary | TimeSampling | NarrativeRecords | Why I use this | To record what a child has done | To see if there is a regular pattern | To show a child’s progress | When I use this | All the time during your observations | When a child displays a change in their behaviour | Mon- Fri. during lunchtime | Advantage1 | Evidence of what a child has experienced | To identify a reoccurring pattern | Highlight area’s for progression | Advantage2 | To show parents their child’s achievements | This gives you written evidence | It can give you an all round view of†¦show more content†¦The school must tell the parents if they start giving extra or different help to their child because of their SEN. The basic level of extra help is known as School Action, and could be: * a different way of teaching certain things * some extra help from an adult * using particular equipment like a computer or special desk * flexibility in planning * self concept and family back ground An IEP (Individual Education Plan) is used, before a term starts the school will hold a meeting for any outside agencies, the parents and teachers of the child to meet and discuss the next best plan of education for the child. Discussing the child’s interests preferred learning methods, targets, flexibility and interagency working with the child. Be able to support the development of children and young people. 2.2 Record observations of the child or young person’s participation in the activities. Here is an observation of some children playing with paper dolls and colouring. It was time for some of the children to get out some table top toys, so painting, colouring; drawings was put out as well as connect 4 and ludo games. The children divided them self’s up, I sat with some children on the colouring table, which we started to draw some pictures of dolls and people, child A had me drawing some people, a man, a woman, etc then child A sat down and started to colour in the pictures, while doing this childShow MoreRelatedExplain the Reasons Why Children and Young Peoples Development May Not Follow the Expected Pattern1058 Words   |  5 PagesExplain the reasons why children and young peoples development may not follow the expected pattern Q: Explain the reasons why children and young people’s development may not follow the expected pattern. The child: There are many factors that influence a child/young persons development such as health issues, personal characteristics, motivation to learn, behaviour, sensory impairment, disability and learning difficulties. Even before birth a child needs to reach many milestones and howeverRead MoreCashe Level 2 Essay example18123 Words   |  73 PagesCACHE Qualification Specification CACHE Level 2 Certificate for the Children and Young People’s Workforce (QCF) CACHE Level 2 Certificate for the Children and Young People’s Workforce (QCF)  © CACHE 2011 Except as allowed by law, or where specified in the text, no part of this publication may be reproduced or transmitted in any form or by any means without prior permission from the Council for Awards in Care, Health and Education. CACHE has provided this Qualification Specification in MicrosoftRead MoreLevel 2 Certificate For The Children And Young People Questions 11553 Words   |  7 Pagesï » ¿Level 2 Certificate for the Children and Young People’s Workforce UNIT 001 Knowledge Questions Outcome 1 1.1.1 What are the different reasons people communicate and why? People communicate so that you can tell people how you feel and what you need. 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NB: Please ensure that you refer to the unit additional guidanceRead MoreUnit 11 Essay1647 Words   |  7 PagesHELEN UNIT 11 /SHC34 PRINCIPLES FOR IMPLEMENTING DUTY OF CARE IN HEALTH, SOCIAL CARE OR CHILDRENS AND YOUNG PEOPLES SETTINGS TASK 1 TO LEARNING OUTCOME 1 ASSESMENT CRITERIA 1.1, 1.2, 1.1 To have a duty of care means to be accountable for the children and young people in your care by e.g. exercising authority, managing risks, working safely, safeguarding children and young people, monitoring own behaviour and conduct, maintaining confidentiality, storing personal information appropriatelyRead MoreEssay about qcf 3 unit 12950 Words   |  4 Pagesï » ¿Unit 12 Assessment and planning with children and young people 1. Understand how to place children and young people at the centre of assessment and planning†¦Ã¢â‚¬ ¦ 1.2 – Explain how to identify the needs of children and young people†¦ 1.3 – Explain the importance of working with others to assess the needs of children and young people to inform planning†¦ The best way to go about identifying the needs of children and young people are through observation and information received from all the avenuesRead MoreDeveloping Policies Of Trinidad And Tobago1674 Words   |  7 PagesAs I look at the developing policies of Trinidad and Tobago which embraces access to quality education. I found these document which supports our vision, the STRATEGIC PLAN OF THE MINISTRY OF EDUCATION, (MOE), (2002-2006). And MINISTRY OF EDU-CATION, EDUCATION POLICY PAPER (1993 - 2003). In the past Trinidad and Tobago has had equity and equality issues (UNESCO, 2003) these were the developing policy that embraces access to equality education for all. And in these documents the government is focusing

Carol Ann Duffy Study Notes Free Essays

1. ‘LITTLE RED CAP’ ‘LRC’ is a poem written by Carol Ann Duffy, and is the first poem in the anthology ‘The World’s Wife’, published in 1999. By interpreting the fairytale of Little Red Riding Hood in her poem, Duffy recounts her ten years of marriage to Adrian Henri, who was twenty-three years old her senior. We will write a custom essay sample on Carol Ann Duffy Study Notes or any similar topic only for you Order Now She places herself as the character of Little Red Cap and Henri as the wolf. Duffy also alludes to fairytales such as ‘Sleeping Beauty’ in ‘Queen Herod’ or more traditional stories like ‘The Hunchback of Notre Dame’ in ‘Mrs. Quasimodo’. In ‘LRC’, however, Duffy uses the fairytale staple of the woods, symbolically a rite of passage, to represent her change from a naive teenager to a woman who gains sexual maturity and independence, as a woman and a poet. a. Form and structure: POV of Little Red Cap? by extension, this is the POV of Duffy when she was younger? access truest thoughts of the character ? also allows the reader to see how she progresses from a naive young teenager who is struck by the wolf’s (and by extension Henri’s) sophistication and, more importantly, physical features to someone who has seen past this illusion and is more mature . Key features: Duffy’s use of the fairytale? seeing through illusions to find truth, leading to transformation? the illusion that Little Red Cap has to see through ? also may contain a moral, as fairytales do. While LRRH may have focused on never trusting strangers, this one may be about learning to trust and know yourself before anything el se (girl gains independence at the end- ‘I took an axe’, etc. )? links to self-discovery? Duffy also subverts the original tale by removing the passive female protagonist who gets saved by a man, into someone who asserts her independence by taking ‘an axe to the wolf’ herself Setting? contributes to the theme of self-discovery and awakening ? we begin ‘at childhood’s end’, where ‘the house petered out’ ? there is a sense of safety and innocence lost, as she is on her own ? the listing in the first stanza presents a world that encapsulates childhood (‘playing fields’), work (‘factory’) and retirement (‘allotments’) ? she has left the microcosmic reality of childhood, inside her house, and is surrounded by this vast expanse of life? sense of being overwhelmed? but before she can join them she must go through the woods? ymbol of a rite of passage? somewhere unknown, fearful that LRC must traverse through in order to come out the other side with her ‘flowers, singing all alone’ Characterization of LRC? throughout the poem, the dynamic of the relationship between LRC and the wolf, as well as the states of each character change ? represents Duffy’s changing and growing d issatisfaction in her marriage to Henri? character represents Duffy at age sixteen (young)? described as ‘sweet sixteen†¦waif’, emphasizing her innocence and naivety ? casual tone (‘You might ask why. ), again highlights her juvenility, which attracts her to the more mature wolf? attraction causes whirlwind romance (‘I clung till dawn to his trashing fur’/ ‘my stockings ripped to shreds’) ? emphasized through violent verbs, and her need to seek justification (‘what little girl doesn’t dearly love a wolf? ’)? suggests she doesn’t really know what she is doing? so, it takes ‘ten years in the woods’ to come out the other side? she undergoes her rite of passage? represents the disillusionment caused during the final years of Duffy’s marriage? fterwards, she gains independence (repetition of ‘I’), and by doing so she finds her own voice within her femininity in the final lines of the poem (‘I come with my flowers, singing, all alone’) Characterization of the wolf? represents the older Adrian Henri ? character progresses in the opposite way of LRC ? he starts off at a higher status, but falls from grace at the 6th stanza’s turning point ? introduced in stanza 2? Duffy emphasizes his masculine, physical qualities (‘What teeth! ’), emphasized by allusions to the original tale, as well as the regular rhyme scheme (focuses on ‘hairy paw’, ‘bearded jaw’)? lso creates a juvenile tone, emphasizing LRC’s schoolgirl attraction to him, and how he has the upper hand status-wise ? portrayed as mysterious, sophisticated and confident (contrasts with juvenility of LRC)- ‘red wine staining his bearded jaw’- it is red wine, not blood? also has connotations of illusion? however, in the 6th stanza she sees through the illusion ? realizes the ‘greying wolf howls the same old song at the moonâ €™? implies that she was only taken by the initial lust for him, but that she has become bored and dissatisfied over time? caesura and parallel structures (‘year in, year out’) emphasize this? o she emasculates him (‘one chop, scrotum to throat’), relinquishing him of his power, becoming independent In conclusion, Duffy manages to explore the themes of self-discovery and independence as she takes a look back at her 10-year marriage to Adrian Henri. She cleverly places herself and Henri as the characters Little Red Cap and the wolf, subverting the traditional fairytale of Little Red Riding Hood and by doing this, uses the fairytale staple of seeing through illusions. Finally, Little Red Cap emerges out of the woods, completing her rite of passage. How to cite Carol Ann Duffy Study Notes, Essay examples

The American Revolution- Whose Revolution Was It free essay sample

There are different schools of thoughts to explain why the revolution started, but out of all the schools agree the most with the Imperial School. The Imperial School is the result of the clash of two empires, the British and the Americans, with different viewpoints. The British wanted to have control over the Americans while the Americans wanted to be independent from the British, a free nation. This clash in viewpoints resulted in revolution which later results in Americas independence and transformation in society. Americans were guided by the British having the same beliefs and doing what hey were told.Shortly, this would all change when the government started to make acts. These acts Were passed due to the debt (140 million pounds) Of the Seven Years War. In Britain taxes were common and were even getting raised but, for Americans it was unfamiliar to have such a thing as taxes to help the government economically. We will write a custom essay sample on The American Revolution- Whose Revolution Was It? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It all started out with the Sugar Act in 1764, it increased the duty on sugar being imported from the West Indies. The colonist didnt approve of this act and started to protest and as a result the tax started to lower, later it died out. Protest didnt stop just there but intended once the Quartering Act came out in 1765.This made colonist provide food to British troops. While making this new act they started to enforce a new tax called the stamp tax. This tax was not for the debt, but to support the new military force. The tax was for all legal documents to be stamped which certified that the tax was paid. Again, the Americans began to protest but this time they took action. They gathered in assemblies and refused to do as the Quartering Act asked for and voted they would only provide only half of the materials they were asked for to give to the troops. This refusal to do as they were told later came known as Greenville aggression.The British, seeing as the colonist were taking control over the colony, began to have admiralty courts, the jury was not allowed in court. This meant that you were already guilty and had to prove yourself innocent instead of it being the other way around, innocent until proven guilty. Even though many British thought this would stop the Americans from revolting, it did not; Americans continued and crying out, No taxation without representation. These groups of Americans that fought for their right later name to be known as the Sons and Daughters of Liberty. Americans started to use their knowledge and thought about having their own rights.They began to think about international unity. After some time, the acts were no more but then the Parliament wanted to enforce the taxes again. They wanted to repeal the Stamp Act but didnt. Instead they did the Townsend Act, to import duty on glass, white lead, paper and tea. This was far worse than the Stamp Act because it paid taxes materials that the colonist used on a daily day. This resulted in the Boston Massacre. On March 5, 1 770, colonist marched to ten redcoats and throw snowballs. This innocent fight ended with gun fire and death, eleven were either killed or wounded. The British were the ones who started the revolution. After the Seven Year War the British began to enforce all kind of taxes to pay off the debt but instead lost an colony. The American Revolution was the Americans revolution because it was their fight to get their rights. After the taxes were passed, people gathered to write down their rights but the monarch ignored it. They tempted the Americans to revolt. The British wanted to have so much control over the Americas it got out of hand. They should have had some empathy towards the Americans but did not because the British only saw the colony as a gold mine. They never turned to the colonies until the debt came along; they then became interested in the colonies. The Americans being new to the taxes wasnt even taken in consideration, it was only enforced on the Americans. After seeing the reaction of the Americans towards the Sugar Act and the Stamp Act they should have stopped enforcing taxes on the Americans. But instead the Parliament just continued enforcing taxes and got the Americans tired. Giving them all this pressure made them think about having their own action. They all sat, wrote their rights down and still they continued pressuring the Americans.Thomas Paine put some sense into the Americans, telling them: If they are such a big country why are they being dominated by such a little country? This made sense because the Americans knew how government could abuse of their power, what their rights truly were and how to run their own country. After thinking so hardly Americans began to revolt against the British which resulted in victory. The Treaty of Paris of 1 783 made the Americans free of the British. The British kept Canada while the Americans got all their territory they had won from the Seven Years War.

Tuesday, May 5, 2020

Marketing planning Essay Example For Students

Marketing planning Essay Outline1 Introduction:2 1.About Fabindia:3 1.1 History:4 1.2 Current Doctrine:5 Mission:6 1.3 Current Target Audience:7 Retail-8 Institutional Buyers:9 1.4 Current Merchandise Scope:10 1.5 Timeline of its shops:11 Fabindia: Retail Snapshot12 1.6 Gross saless A ; Gross:13 1.7 Future Plans:14 2. Internal Audited account:15 2.1 SWOT Analysis:16 Second17 Thymine18 Roentgen19 Tocopherol20 Nitrogen21 Gram22 Thymine23 Hydrogen24 Second25 Differentiable merchandises,26 Diverse merchandise mix,27 International entreaty,28 Eco-friendly, ethical, natural A ; fashionable,29 Showcases diverse Indian trade traditions modern-day manners,30 Creates employment for craftsmen in rural India,31 Different classs of shops,32 Merchandises all age groups A ;33 assortment of economic strata,34 Constant development A ;35 inventions merchandise line,36 Partnering providers A ; sourcing from 21 provinces across India,37 Large distribution web,38 In-house fabrication,39 Customer Loyalty,40 Manifold grow ing of most artisan providers linked entirely to Fabindia.41 No consciousness about the trade name,42 Limited channels of concern,43 Sourcing scheme skewed towards providers,44 Competition from trade names holding similar merchandise scope,45 Inconsistent quality of merchandises.46 Tungsten47 Tocopherol48 A49 K50 Nitrogen51 Tocopherol52 Second53 Second54 Tocopherol55 Second56 Thymine57 Hydrogen58 Roentgen59 Tocopherol60 A61 Thymine62 Second63 Time-lines and Delivery schedules dependant on excessively many variables,64 Monitoring and Supervision contemporarising and bench marker of traditional accomplishments based merchandises,65 Building Capacity clip and resource intensifier,66 Not in touch with Fashion Trends,67 Competition from taking Italian trade names A ; shops.68 In shop selling,69 Promoting e-business channel,70 Interactive web site for customized designing71 Organic nutrients market,72 Customer acquisition Schemes,73 Growth in demand: eco-friendly merchandises,74 Turnin g involvement Indian75 civilization, handcraft A ; fabrics,76 Milan host for 1 of universe s most esteemed furniture and design carnivals.77 Milan one of universe s major fiscal A ; concern Centres,78 World s 26th richest metropolis by79 buying power.80 Oxygen81 Phosphorus82 Phosphorus83 Oxygen84 Roentgen85 Thymine86 Uracil87 Nitrogen88 I89 Thymine90 I91 Tocopherol92 Second93 3. External Audited account:94 3.1 PESTEL Analysis:95 Political:96 Change in execution of regulations A ; ordinances with debut of new authorities.97 Eg No foreign coactions, no foreign goods and merchandises coming in the Italian market.98 Changes in policies by bing Indian authorities. Refer RESEARCH final.doc5.1.199 Economic:100 Changes due to economical descend.101 Eg. Decrease in employment rate A ; buying power of102 people, ensuing in low gross revenues.103 Sociable:104 Social credence towards certain colourss might change harmonizing to105 different civilizations and stratas of society.106 Eg: Me rchandises in bright colourss which are popular in India is non107 socially accepted in Milan. Refer RESEARCH final.doc5.1.3108 Technological:109 Utilizing engineering A ; substructure of international criterions.110 Eg. CRM package implemented in shops will assist in111 keeping centralised database.112 This will assist Fabindia in retaining clients by constructing enduring113 relationships A ; bettering Loyalty.114 Environmental:115 Material used for doing merchandises non approved A ; allowed by116 Italian Government.117 Eg. If merchandises are found to be made of stuffs risky to118 the environment the Italian authorities can take rigorous actions119 against the company under the Environmental Protection Law.120 Refer121 Legal:122 Difference in fabrication criterions, procedure, trading etc.123 Eg. Conformity to European criterions and CE marker.124 Taxs for concerns in Italy. Refer RESEARCH final.doc5.1.6125 3.2 Impact of Porter s 5 Forces:126 Menace of Subsitutes:127 Market Cleavage:128 4. Market Cleavage:129 Age Group:130 All age groups.131 Sexual activity:132 Male A ; Female133 Economic Class:134 Not specific135 Geographic Topographic point:136 Milan, Italy.137 Therefore opening a shop at Milan should turn out to be good.138 5. Proposed Marketing Mix:139 Execution:140 5.2 Monetary value:141 Execution:142 Type of Merchandises143 PriceRange ( Euros )144 5.3 Topographic point:145 Execution:146 topographic point.147 5.4 Promotion:148 Execution:149 5.5 Procedure:150 It believes: â€Å"Delighted Customer is our Best BrandAmbassador† . It should concentrate on client keeping A ; build loyal client base.151 Execution:152 5.6 Physical Evidence:153 By backing and patronizing events- originative communicating tools A ; advanced activities attract clients A ; deriving maximal promotion possible.154 Execution:155 5.7 Peoples:156 Execution:157 6. Ansoff s Grrowth Strategy:158 6.1 Selling STRATEGY FOR FABINDIA MILAN USING ANSOFF S GRID159 Execution160 Indianised touch. Lot of importance laid on aesthetic entreaty A ; good quality.161 These are my recommendations for establishing Fabindia in Milan.162 Feedback Mechanism:163 Mystery Shopper Program:164 Feedback registries A ; Feedback questionnaire to be filled on the web site:165 CRM package A ; Value Customer Card: Introduction: This assignment is submitted in partial fulfillment of the selling planning unit. I have been asked to carry on macro-environmental and micro environmental selling audit to place the current and cardinal issues confronting the organisation A ; I propose to establish a Fabindia shop in Milan, Italy. The study outlines grounds for set abouting the audit and appraises the procedures, theoretical accounts and techniques used for the audit. It besides assesses the external and internal selling environment for the administration and summarises the impact of this analysis for the administrations selling program and selling mix. Finally have proposed a selling program A ; inside informations about how it can be executed. 1.About Fabindia: 1.1 History: The first Fabindia mercantile establishment was set up in 1961 by John Bissell to supply a platform for traditional craftsmans and pressmans to market their green goods A ; to showcase diverse trade traditions of India. 1.2 Current Doctrine: Eco-friendly, ethical A ; manus crafted Indian merchandises. Mission: Traditional, cultural merchandises making sustainable employment for craftsmen and craftsmans in rural India. 1.3 Current Target Audience: Retail- Age Group: Not specific Sexual activity: Male A ; Female Economic Class: Upper and higher in-between category. Geographic Topographic points: Metros, tier 2 A ; tier 3 metropoliss. Institutional Buyers: Heritage hotels, resorts A ; corporate houses. 1.4 Current Merchandise Scope: Garments for work forces and adult females, Accessories, Home Linen and Furnishings, Home Merchandises, Floor Coverings, Body Care Products and more late, Organic Food Merchandises and cultural jewelry. 1.5 Timeline of its shops: 1976 1st retail mercantile establishment, New Delhi. By 2001 6 shops concentrated in the tube metropoliss. By the terminal of 2004 20 shops. By the terminal of 2007 75 retail shops across India and in add-on, shops in Dubai, Rome and Guangzhou in China. By 2008 99 shops. By 2009 108 shops. By 2011 Target of holding 250 shops. Fabindia: Retail Snapshot 108 shops across 40 metropoliss 6 shops abroad. Dubai, UAE, Bahrain ( three shops ) , Doha, Qatar and in Rome, Italy. Online Shopping A ; Exports to 34 states 1.6 Gross saless A ; Gross: 2000-01: Employee turnover of 36 crore rupees homeless biography EssayExecution: GlobalCom PR-Network is worldwide group of full service PR and Marketing Communications bureaus. It more than 40 spouses and attached bureaus cover all member provinces of European Union. Their strength is their local expertness in all European market. Portfolio includes: Public A ; Analyst Relations Selling Communicationss Online Selling Market Research Media Training By prosecuting professional PR bureau conversant with Italian Market environment, different schemes can be devised to advance shop. 5.5 Procedure: It believes: â€Å"Delighted Customer is our Best BrandAmbassador† . It should concentrate on client keeping A ; build loyal client base. Execution: It should implement CRM package aims to assist keep centralised database to maintain records of clients, inside informations about past purchases, penchants or by holding Value Customer Card gives history A ; client inside informations each clip, card is swiped. They should hold synergistic events for clients with design squad, clients can acquire manner tips, Feedback Sessionss between Fabindia interior decorators A ; clients A ; loyal clients can be given certain privileges A ; acquire particular invites to events organized by Fabindia like exhibitions, concerts. A ; will assist it in retaining clients A ; bettering trueness. 5.6 Physical Evidence: By backing and patronizing events- originative communicating tools A ; advanced activities attract clients A ; deriving maximal promotion possible. Execution: Having in shop postings to make consumer consciousness about dyes used in merchandises, merchandises and where they come from, i.e. rural providers Having decor and layouts highlight traditional and natural focal point, holding catalogues giving inside informations current ware, LCD screens playing how artisans work A ; industry, brochures informing Fabindia events lined up, Indianised eco-friendly fashionable carry bags with individualized thank you cards, cusps informing causes Fabindia supports A ; eco-friendly patterns it follows. 5.7 Peoples: Peoples working with and for Fabindia representatives of Fabindia. They should be cognizant of all its merchandises, be knowledgable, friendly, helpful, attentive, speak batch of linguistic communications and develop good client dealingss. Shop forces encouraged to have on apparels that reflect Fabindia ethos of traditional and natural expression. Execution: Fabindia should register on web site of enrolling bureau aid it to happen its possible employees. Fabindia should develop people with required cognition and client service. Peoples working in shop can go to regular preparation programmes. 6. Ansoff s Grrowth Strategy: 6.1 Selling STRATEGY FOR FABINDIA MILAN USING ANSOFF S GRID Milan possible market with turning involvement among Europeans about Indian handcrafted merchandises, Indian fabrics A ; civilizations A ; Fiera Milano metropolis s Exhibition Center one of most of import in universe visited by manyinternational purchasers, great chance for Fabindia A ; assist increase planetary range. Fabindia really ethical amp ; eco-friendly company, supports many causes A ; Europeans like being portion of such enterprises. Presently Fabindia shop in Rome, Italy has been making good. Fabindia expand internationally amp ; to make trade name consciousness in new topographic point, to establish itself in different parts it should utilize Market Development Strategy. Fabindia really popular for its manner dresss largely made of nubby cotton. But one can non have on cotton due to climatic conditions in Milan. The colourss of Fabindia merchandises largely really colorful, but due to gloomy conditions in Milan larger population prefer pastels A ; mid tones of all colourss summers and winters black n brown regulations. Milan manner capital A ; houses taking trade names, celebrated for their advanced designs. It is of import for Fabindia to hold its ware designed amp ; their scope planned as per market in Milan A ; I strongly suggest Product Development Strategy. Execution Core values of Fabindia to supply quality natural merchandises, reflect the alone Indian civilization A ; therefore Isuggeststore can be located ill-famed historical landmark A ; have layouts highlight traditional and natural focal point. Shop show windows rich bequest of India s traditional weavers, offering broad array of manners modern-day and sophisticated, must make distinguishable image A ; location must be chosen with extreme attention. Fabindia really ethical amp ; eco-friendly trade name A ; Ariston hotel first ecological hotel of Italy- perfect topographic point for sole Fabindia shop. Ariston hotel situated in bosom of Milan, 500 meters from the Duomo, memorials, few stairss from Via Torino shopping country. With privileged place compared to other 3-star, A ; near Piazza del Duomo andsubwaystops ( to New Fair ) . Very good serviced bytram, coach. Very strategic location connected to all of import topographic points renowned museums, memorials celebrated shopping streets, eating houses, pizza shop A ; film theatres near the Duomo A ; consciousness could be created through advertisement A ; physical groundss. Since new market A ; no consciousness, needs to transport out batch of promotional activities. Can form events like reliable Indian nutrient festivals, , synergistic workshops with Indian interior decorators, showcasing the rich Indian civilization. Fabindia associated with societal causes, make consciousness about engagement and trade name.  · Can form societal events, sponsorships, advertise in magazines, billboards, postings to make consumer consciousness, Know what you wear Workshop. Makes clients more cognizant of work put in for their cloth and helps them with association with trade name FabIndia. Lot of competition taking established trade names in Milan selling similar products.They need to make distinguishable image A ; come up merchandise scope entirely for Milan after making a elaborate market research, merchandises with advanced ecofriendly fashionable designs with Indianised touch. Lot of importance laid on aesthetic entreaty A ; good quality. Should concentrate on client keeping A ; work on schemes to construct a loyal client base. These are my recommendations for establishing Fabindia in Milan. Feedback Mechanism: Mystery Shopper Program: In mystery shopper plan, individual hired by direction goes to every shop and stores at that place and so give feedback harmonizing to client position. Shop people neer come to cognize or surmise anyone whether he is a enigma shopper or non. Detailed feedback is given to every person store. It consists of minute inside informations signages outside, public toilets, behaviour of staff. So it serves as a tool to supply better client satisfaction. Feedback registries A ; Feedback questionnaire to be filled on the web site: Customer feedback by keeping visitants registry to enter client positions or through questionnaires filled online. Shop directors can fix study, sporadically reviewed by Product Selection Committee to cognize about purchasing form among consumers. CRM package A ; Value Customer Card: CRM package can be implemented to keep centralised database to maintain client record inside informations or by holding the Value Customer Card history A ; inside informations of client each clip, card is swiped. Can acquire to cognize fast A ; decelerate moving merchandises, popular manners A ; can consequently make scope planning. Can hold meeting every month to reexamine public presentation A ; discuss steps to be taken to better gross revenues A ; increase consumer satisfaction.